
|Articles|September 1, 2003
Flood of generic drugs causes a new wave of thrifty consumers
Author(s)Mari Edlin
Vouchers, bargains and other marketing teasers inspire members to try less-expensive generics
Advertisement
Newsletter
Get the latest industry news, event updates, and more from Managed healthcare Executive.
Advertisement
Latest CME
Advertisement
Advertisement
Trending on Managed Healthcare Executive
1
7 things you need to know about the PBM reforms signed into law this week
2
TrumpRx launches; some experts question its long-term value
3
PBM reform. It has finally happened
4
What exactly is managed care today?
5























