Three dozen states elected governors last month, and their policies will have a major impact on the cost and accessibility of health care. Here&s a rundown of the highlights plus a state-by-state chart of what could lie ahead from the National Academy for State Health Policy.
Social media: ROI for health plans?
January 22nd 2015According to the research firm Gartner, Inc., information technology is subject to a five-phase acceptance cycle: a Technology Trigger, Peak of Inflated Expectations, Trough of Disillusionment, Slope of Enlightenment, and Plateau of Productivity. Even zealous advocates of social media marketing (SMM) admit their craft is currently stuck in the disillusionment phase.
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